New

agency application

Policy

1. INTRODUCTION

Gold Circle has always been a company which has relied on its agents to play a major role in its success. Gold Circle remains committed to agencies as a predominant way of doing business. Approximately 75% of Gold Circle’s network of businesses are owned and operated by independent business men and women.

Gold Circle continues to be recognized as a premier horse racing company within Southern Africa. Our agency system is built on the premise that Gold Circle can be successful only if our agents are successful first. We believe in a partnership relationship with our agents, suppliers and employees. Success for Gold Circle flows from the success of our business partners.

2. SELECTION PROCESS

What is Gold Circle looking for in our agents? Our selection of respective agents is based on an assessment of overall business experience and personal qualifications. We look for individuals with good “common business sense”, a demonstrated ability to effectively lead and develop people and a history of previous success in business. Our agents also need to demonstrate the following qualifications :-

1. High personal integrity.

2. An entrepreneurial spirit and strong desire to succeed.

3. A proven ability to motivate people.

4. The ability to manage finances.

5. A willingness too personally devote time and effort to the operation of running a TAB agency.

6. Financial resources.

7. A strong desire to succeed, work hard and contribute to a winning team.

In turn Gold Circle offers you;

1. A chance to run your own business without being alone. You will be supported by the a professional group of people offering expertise in all relevant areas of operation.

2. You will receive support in areas such as operations, training, advertising, marketing, lease negotiations etc.

3. Personal satisfaction both as an agent and as a member of Gold Circle’s wide retail network.

4. Personal growth and business knowledge.

The selection of new agents is an important decision involving an extensive approval process. Not everyone who applies for an agency will meet the criteria to be a TAB agent. For mutual success and satisfaction, we must ensure that each agent possess the necessary entrepreneurial drive to succeed in today’s competitive gambling market.

3. SUPPORT TEAM

With our head office in Durban, KwaZulu Natal and a regional office in Cape Town agents will receive corporate support wherever they are. Our dedicated staff provide experience, knowledgeable feedback and guidance and they ensure that our standard of quality, value and customer service are consistently met in all aspects of our business.

4. TRAINING PROGRAM

All new agents and/or their staff will undergo an intensive training program. This is usually conducted at our head office or at one of our many branches. The training includes a full and comprehensive explanation of our various products as well as hands-on experience in the operation of terminals. A strong emphasizes is also placed on the customer relation side of your business.

For further information regarding the establishment of an agency please contact (031) 314-1811.